Dave McClure is behind this. He knows what he’s talking about, it’s clear from how much he’s able to say with such a short and digestible presentation. Sure it’s simplifies a few things and takes some shortcuts, but you have to when you’re trying to organize something as big and fuzzy as the marketing strategy for an internet company into a 30-slide deck.
[slideshare id=367863&doc=startupmetrics101aarrrpdf-1208898881815937-9&w=425]
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